Driving Online Sales and Basket Size for PepsiCo at Sam’s Club - Tailgating

PepsiCo and Sam’s Club needed a way to drive online sales of product, and increase basket size as well as promote the new “Sam’s Club Pickup” program.

Building on the excitement from the last two programs, Snipp one again rebooted the PepsiCo retailer specific gift with purchase promotion with a seasonal tailgating theme. Driving sales on SamsClub.com for the “Sam’s Club Pickup” program, PepsiCo incentivized consumers to purchase $55 or more of any PepsiCo product to earn a $25 Sam’s Club eGift card by simply forwarding their online receipt to fallrewards@clubrewardsoffer.com a Snipp email domain, for validation.