Mondelez was looking for an engaging and innovative way to drive sales and increase basket across their confectionary brands.
Snipp Developed a gift with purchase program where consumers could purchase 1 or more participating products in a single transaction and text in the keyword XBOX to 811-811 or visit https://levelupcontest.ca (English), https://levelupcontest.ca/fr (French) to receive a 5-day Xbox Game Pass membership. Consumers also earned entry into a sweepstakes with every receipt they uploaded for a chance to win 1 of 10 Xbox One X consoles + an Xbox Game Pass 1-year membership.
