Snipp Interactive Unveils New Brand Identity and Positioning Focused on Measurable Growth and Attribution

Driving Data Acquisition for L'Oreal Hair.com

L’Oreal branded eComm website Hair.com wanted to collect data on their consumers and incentivize them to upload their salon services receipt to earn a reward. 

Snipp worked with Hair.com to set up a custom branded microsite where consumers upload their receipt showing their salon services. Customers can simply submit their receipt by texting HAIR to 811811, by email to cashforcuts@hair.com or online at https://www.hair.com/cashforcuts. Once Snipp validates the receipt, consumers would receive $10 credit to spend directly on Hair.com. Snipp also provided full data transcription of the receipts.