Driving Cross Portfolio Summer Sales for Novamex

Novamex 365 Cross Portfolio Summer Blast GWP 5 web


Novamex wanted to secure incremental display across their entire portfolio with program that could leverage their reach through a partnership with several other brands including FUD, La Chona, D’Gari, and others
As part of a multi-program Snipp 365 All-Inclusive Annual Package, Snipp designed a cross-portfolio cash-back gift with purchase where consumers who purchased $15 worth of any participating products could submit their purchase receipt (by texting the keyword SUMMERBLAST to 811811, via email to submit@summerblastgift.com or online at www.summerblastgift.com) to receive a $5 digital VISA prepaid card.
In-store signage helped to drive consumer awareness and generate excitement