Driving Cross Portfolio Sales for Danone

Danone wanted to drive sales and incremental spend across their portfolio of products by rewarding consumers with an incentive that would allow them to make an additional Danone purchase.
Leveraging Snipp’s receipt technology, consumers who purchase $20 of participating products in one or multiple transactions get a $5 Danone coupon. Customers can submit receipts by simply texting the keyword DANONE to 811811, via email at rewards@danone2020promotion.ca or web upload