Driving Consumer Engagement for Beam Suntory

Beam Suntory wanted to leverage the lead up to Big Footbal Game entertaining to promote their portfolio of spirits in Pennsylvania

Beam Suntory was able to secure in-store signage and cross promotion on the PLCB website with a turn-key sweepstakes promotion "Gear up for the Game" from Snipp! Pennsylvania shoppers could simply text BEAM to 811-811 to get a link to enter the sweepstakes via a Snipp website https://beamsuntory.pasweeps.com/ with age and state gate. One winner received $3,500 to purchase tickets to the Big Game of their dreams and 3 winners received $500 Prepaid Cards.

Beam Suntory