Driving Channel Engagement for Beam Suntory

Beam Suntory sought a way to secure limited display space from the Pennsylvania Liquor Control Board. Snipp created a custom text-to-win solution that encourages consumers to engage with the display. Consumers simply text TOKI to 811-811, and are then directed to a branded microsite (beamsuntory.pasweeps.com) where they can fill out a registration form for a chance to win a trip to Tokyo.

Beam Suntory