Driving Anniversary Excitement & Sales for Celestial Seasonings

Hain Celestial was looking for an exciting program to drive excitement & sales around the 50th anniversary of their Celestial Seasonings brand at Walmart

Snipp created a Walmart-specific sweepstakes program to offer shoppers a chance to win daily $50 prizes and a Grand Prize trip to Boulder, CO for an exclusive Celestial Seasonings Tea Experience. Consumers who purchase any Celestial Seasoning products at Walmart can send in their receipt by testing in the keyword CELESTIALTEA to 811811 or via mail at  help@50yearsofcelestial.com or direct web upload