RB was looking for a way to drive trial, sales and engagement around their Botanica by Air Wick product line at Target & Walmart stores.
Snipp developed an interesting Gift-With-Purchase program where consumers who purchase qualifying products from Walmart or Target can upload a picture of their receipt AND a Snipp generated pin code available on pack & in-store to the branded program microsite https://botanicabyairwickoffer.com to receive a retailer eGift card to use on a Botanica starter kit or room spray.
