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The NBA was looking for a way to drive excitement around their 2K19 MyTEAM game, while encouraging sales of their partner brand, Slim Jim at Walmart.
Snipp created an simple text-based program that allows Walmart shoppers to earn NBA 2K19 MyTEAM reward codes. Consumers can text MYTEAM to 811-811 and upload a picture of their receipt showing purchase of two (2) or more Slim Jims to unlock content on PS4, XBox1, Switch or PC.