Digitizing Rebates and Incentivizing Sales for Pernod Ricard Seagram's Gin


Pernod Ricard wanted to build excitement and incent continuous purchase by delivering value beyond coupons for Seagram’s Gin.

A digital reward incentive promotion where consumer who purchased qualifying products could submit their receipt texting in the keyword REWARDS to 811 811 or via web upload at rewards.seagramsgin.com to choose rewards at a Seagram branded store http://seagrams.snipprewards.com including movies, music and branded swag as well as an entry to a sweeps to win speakers