Church & Dwight launched a buy-get rebate promotion designed to drive awareness, trial, and repeat purchase across its Arm & Hammer cat litter portfolio in select U.S. markets.
Consumers who purchased $20 of qualifying Arm & Hammer cat litter products could register through the promotional website https://www.armandhammerlitter.com/ and upload a valid receipt for verification. Upon approval, eligible participants received a $6 digital prepaid card reward, creating added value while encouraging continued purchase of participating products.
By combining a straightforward receipt submission process with digital reward fulfillment, the promotion reduced barriers to trial and encouraged ongoing engagement with the Arm & Hammer cat litter portfolio.
Snipp Solutions: Receipt Processing, Digital Rebates