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Digital Coupon and Sweepstakes Program to Drive Sales of Kellogg’s Rice Krispies Treats - Squishmallows
Kellanova wanted to increase sales ofKellogg’s Rice Krispy Treats by providing their customers with a gift wit purchase incentive.
Leveraging their partnership with Squishmallow, Kellanova ran two promotions on Snipp’s promotions,offers and receipt processing platform. Consumers could choose from the two promotions:
Kellogg’sRice Krispies Treats Squishmallows $5 off Offer: Customers who purchased specially marked Rice Krispy Treat Squishmallows products can upload their receipt to get a $5 off coupon code for a future purchase atSquishmallow.com
Kellogg’sRice Krispies Treats Squishmallow Mystery Box Giveaway: Consumers who find a specially-wrappedKellogg’s Rice Krispies Treats bar (randomly seeded at participating retailers including Target and Albertsons) with a winning message inside, stand a chance to win from 120 Prizes and a grand prize of a Squishmallows Mystery Box.
Snipp Solutions: Receipt Processing, Sweepstakes Management, Snipp Offers
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Vancouver, British Columbia, V6C 2X8, Canada.
1.888.99.SNIPP (1.888.99.76477)
