Abbott Laboratories wanted to drive trials by essentially providing a 'free' way to allow consumers to try the product - for their brand Glucerna.
Snipp developed a digital cash-back program where Consumers could make a purchase, submit their receipt by texting GLUCERNA15 to 811811, by email to redeem@glucernarebate.com or online at https://www.glucernarebate.com/ and receive what they spent back. Capped at $15, consumers could choose to receive their money back in the form of a virtual visa, paypal or venmo.
Snipp Solutions: Contests & Promotions , Receipt Processing