Digital Cash Back Offer Promotion to Drive Trials of Premium Chilled Coffee Beverages for Starbucks

Starbucks Chilled Satisfaction Guarantee

 

Starbucks wanted to drive trial of their premium Chilled Coffee beverages.

Snipp provided end-to-end support by building a promotion http://www.starbuckscoffeepromise.com/where customers could register to upload receipts of qualifying purchases - at any physical or online retailer. Upon validation, users received a digital voucher (up to $9.99) for any Starbucks product, or—if unsatisfied—a voucher for a different bottled Starbucks beverage, helping reinforce the “Love it, or we’ll make it right” brand promise.​

Snipp Solutions: Snipp Contests & Promotions, Receipt Processing