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Driving Sales and Brand Awareness for B&M
Building Brand Affinity for Tito’s - Smokin Summer Giveback
Titos wanted to drive summer sales, drive engagement and build brand affinity through charitable donation of rewards.
Snipp created a program where consumers over 21 can purchase any Tito's vodka bottle and submit their receipts by texting in the keyword SmokinSummer to 811811 or via web upload at http://www.titosgiveback.com/Default.aspx to receive an entry into a sweepstakes. Titos also donated $1 to a charity of their choice. Snipp age and state gated the program entries to adhere to alcohol consumption laws and to enable local selection of charities.
Suite 1700, 666 Burrard Street,
Vancouver, British Columbia, V6C 2X8, Canada.
1.888.99.SNIPP (1.888.99.76477)
