B2B Program to Drive Sales and Customer Retention for 3M

3M Thank you Dental Alliance B2B web


3M want to connect with Dentists POS (indirect business via Dealer & Distributors):

  • To generate overall sense of Loyalty to retain customers & increase revenues;
  • Drive long-term consumer retention of the brand, reducing churn and switching to competition:
  • To incentivize end users to switch to 3M products;
  • Gather consumer data, purchase data and insights (CRM strategy), allowing the brand team to:
  • Learn more about consumer purchasing habits
  • Segment and personalize communications and offers

Snipp is powering a program for 3M where

  • Dental health care professionals can register and upload their purchase invoice at https://dentalalliance.3m.com/en/ to earn points.
  • Earn additional points: Complete profile, Refer a friend.
  • Choose from 106 promotions and exchange their points for a buy one get one free Promotion.
  • View / track their transaction history: points balance, invoices uploaded, rewards redeemed.
In addition:
  • Access to tools that support their team and businesses for free.  
  • Browse through a catalogue of courses selected for dental health care professionals and their teams. These include business management, dental webinars on-demand, social media, and courses for your and your team's wellbeing.”
  • See what 3M products they love can do for them and how they can get the best out of them. 

Currently launched in UK & Ireland. ITA, DE, FR, SP to  follow 

Snipp Solutions: SnippCARE