Beam Suntory wanted to leverage Bourbon Heritage Month to promote their portfolio of spirits in Pennsylvania.
Beam Suntory was able to secure in-store signage and cross promotion on the PLCB website with a turn-key sweepstakes promotion from Snipp. Pennsylvania consumers could simply text KYTRAIL to 811-811 and receive a link to the Snipp created age and state gated microsite https://beamsuntory.pasweeps.com/ to enter the sweepstakes. The winner will be provided with an exclusive trip to Kentucky to enjoy a guided tastings tour of the Bourbon Trail, along with visits to Beam Suntory’s distilleries.
Join our mailing list using the form below. We'll send you our whitepapers, guides, webinars and all things Snipp-related so you can stay in the know.