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Driving Brand Awareness & Sales for Champion Petfoods

Champion Petfoods wanted to drive purchases nationwide of Orijen, while driving purchases & awareness of Freeze-Dried Foods

Snipp developed a tiered gift with purchase program that rewarded shoppers with a Digital VISA® Prepaid Card:

Customers who purchased one 25lb bag of OrijenKibble AND one 6oz bag of Orijen Freeze-dried food received a $7.50 VISA
Customers who purchased one 25lb bag of OrijenKibble AND one 16oz bag of Orijen Freeze-dried food received an $18 VISA

Customers could submit receipts by texting the keyword ORIJEN, via email to redeem@orijenreward.com or online.