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Red Bull was looking to promote their partnership with the Tony Hawk Pro Skater game, as well as drive sales and get incremental display at Kroger.
Consumers who purchase qualifying Red Bull products in-store or online can upload a photo of their receipt online athttps://www.redbull.com/us-en/projects/tonyhawksproskater to get an in-game reward code. Snipp integrated into the Red Bull site via a widget.