value-added promotions

    Drive sales | Contests

    Part 2: How Effective is Discounting your Product?

    Many people in the CPG industry are coming to the realization that the consumer product landscape is increasingly disjointed. Due to the competitive l...

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    Drive sales | Contests

    How Effective is Discounting your Product?

    Each year, the CPG industry spends $300B a year on trade promotions.

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