Uncategorized (2)

Uncategorized

We Are Snipp! (A Holiday-ish Album)

Like the rest of the world, we celebrated the holiday season with the obligatory Christmas/Holiday party. Except, when you’re a company like ours, spr...

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Uncategorized | SnippWin (Contests and Promos)

SnippCheck Is Great For Trade Promotions

Did you know trade promotions account for over $75 billion in annual spend? Or that trade promotions account for over 70% of all marketing budgets?

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Uncategorized

Top 10 Mobile Trends For Brands and Marketers in 2014

Its that time of the year again. 2013 was an incredible year for mobile, and if anything 2014 is shaping up to be even more momentous and exciting.

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Uncategorized

2013 In Hindsight: A Look Back at My Predictions For The Year

At the beginning of this year, I wrote a column on the Top 10 mobile trends for brands and marketers for 2013. I know, I know…the massive post-holiday...

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Uncategorized | SnippWin (Contests and Promos)

Why SnippCheck Is Great For Trade Promotions

For those who don’t know, SnippCheckis our mobile receipt processing solution. Its app-free, retailer-agnostic, works on 100% of all phones and just d...

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Uncategorized | Mobile Marketing

QRackd: HP Splash Page Blunder

One would think that a hallowed institution like HP would be able to print QR Codes and build the associated web content on its packaging to actually ...

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video | Mobile

Snipp’s Mobile Year In Review

We are very excited to welcome in the new year but first would like to show you what we were up to in 2012. We made a quickrecap video – highlighting ...

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Uncategorized | QR codes

Are QR Codes Losing Their Magnetism?

A few days ago, I was quoted in an article in Mobile Marketer about QR codes and whether they were losing their magnetism. I had about twenty minutes ...

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Mobile | Uncategorized

Future of Shopper Marketing Firms (Part 1)

Future success in this industry will be won by firms that help brands to create a complete view of a customer’s behavior.

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Uncategorized

Top 10 Mobile Marketing Trends for 2013

Its that day of the year again. You wake up, do what you can to tame the throbbing headache from yesterday’s revelries (hint: two alka seltzers, a 5K ...

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Uncategorized | QRackd

QRackd: Smoothie King

Even though it is officially fall, the temperatures here in Washington, DC have still been pretty hot. A few days ago I was taking a stroll in Dupont ...

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Uncategorized | Apps

App-loring: Exploring the Mobile App World

Remember the days when a department store used to carry your every need, want and desire? Without having to go store to store, a simple turn down an i...

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events | Uncategorized

Mobile Marketing Summit: Holidays Focus 2012 – Recap

Last week, Snipp attended Mobile Marketer’sMobile Marketing Summit: Holidays Focus 2012.Hosted in the National Museum of the American Indian across fr...

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Uncategorized | mobile usage

Top 10 Takeaways from TIME’s Survey on Worldwide Mobile Usage

You may have seen this on the web yesterday – we also posted it on Twitter right after it surfaced (aka you shouldfollowus):

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Uncategorized | event

We’re Hosting a Panel at ad:tech New York!

We are excited to announce that we will be hosting a panel at ad:tech New York on November 8th at 11:00 am.

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Uncategorized | Mobile Marketing

The Three P’s of Mobile Response Marketing

The advantages of mobile response marketing have long been trumpeted, but the reality of its results have never quite caught up to the hype of its pro...

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Mobile | Uncategorized

Purchase Validation in the Modern (Mobile) Era

Ever done a rebate program? Or any purchase program where you had to submit a proof of purchase to get a reward or coupon or something? Remember how a...

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Uncategorized | QRackd

Qrackd: The Lure of Alcohol – with a QR code

I was hanging out at a bar downtown with some friends when I noticed a promotion on our table for brunch – with endless bloody marys and mimosas !

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