Shopper Marketing (3)

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    Receipt Processing | Basket Analysis

    RECEIPT DATA: A MARKETING GOLD MINE

    RECEIPT DATA: A MARKETING GOLD MINE The simple store receipt is one of the most powerful marketing tools a brand has at their disposal. Receipts conta...

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    Brand Loyalty | Loyalty

    Snipp Webinar! 2017 REFRESH: THE STATE OF INNOVATION IN ALCOHOL MARKETING

    Let’s face it: the alcohol industry is a complex entity. Brimming with regulations, niche markets, unique demographics, and complex retail environment...

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    Brand Loyalty | Consumer engagement

    Three Reasons Why CPG Loyalty Will Dominate This Year

    The Consumer Packaged Goods (CPG) industry is massive. In the year 2016, the CPG sales revenue has clocked about 769.7 billion US dollars in US alone....

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    Brand Loyalty | Receipt Processing

    THE ROI ON RECEIPTS – 10 Brand Objectives You Can Achieve With Receipt Programs

    Feeling boxed in by your marketing strategy? It’s time to rethink the power of the receipt!

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    Trends | Shopper Marketing

    19 Facts You Should Know About Millennial Moms

    As a generation, Millennials are the most populous generation in America’s history.

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    Mobile Stats | Mobile Marketing

    Top 10 Mobile Marketing Trends for 2017

    Mobile continues to be the marketer’s medium of focus, with mobile increasingly subsuming the overall digital advertising landscape. In 2016, the numb...

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    Loyalty Programs | Brand Loyalty

    Three Marketing Tactics That Will Strike a Chord With Consumers

    In today’s retail world, customer retention programs can really strike a chord and make a huge positive difference in a company’s overall annual sales...

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    in-store | promotion

    Snipp Webinar! Solving The Puzzle – Securing Buy-In From Retailers for Brand Programs

    For many brands, the success of a program depends on being able to get retailer buy-in. However, this competitiveness for retailer mindshare poses a r...

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    Design | Sweepstakes

    The Ultimate Snapshot Of Sweepstakes & Contests

    Who Participates in Sweeps and Contests? An estimated 55 million Americans enter sweepstakes and contests each year 23% of people who visit brand soci...

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    SnippLoyalty | Loyalty

    The 3 sectors that struck gold in Loyalty Programs!

    Customer loyalty programs today are transforming, offering an unmatchable experience for consumers across the point of sale with the use of smartphone...

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    SnippLoyalty | Loyalty

    DILEMMA FOR BRANDS: Is a Loyalty Program Essential or Not?

    Brands and retailers are continually wary about their spending, especially when it comes to marketing. With the advent of new trends in technologies a...

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    Loyalty | SnippRewards

    How Digital Rewards Can Incentivize Customer Loyalty

    This article first appeared in Loyalty360. July 04, 2016. John Fauller, EVP, Product and Innovation at Snipp, participated in a compelling and compreh...

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    Mobile Receipt Processing | snipp news

    Our Work Featured in Shopper Marketing Magazine!

    Hello, March! With a new month comes a new issue of Shopper Marketing Magazine. In this one, we are featured for our work with the Heineken Holiday Gi...

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    Drive sales | Contests

    Part 2: How Effective is Discounting your Product?

    Many people in the CPG industry are coming to the realization that the consumer product landscape is increasingly disjointed. Due to the competitive l...

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    Drive sales | Contests

    We’re speaking at the Shopper Marketing Summit!

    We are excited to invite you to our session at the Path to Purchase Institute’s Shopper Marketing Summit on Wednesday, March 16, 2016at 3:15 pm. We wi...

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    CustomerExperience | Drive sales

    Snipp Chosen as a Top 10 Retail Merchandising Solution Provider for 2016!

    We are excited that we have been chosen by Retail CIO Outlook magazine as a Top 10 Merchandising Solution Provider for 2016! Success for us is success...

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    Drive sales | Contests

    How Effective is Discounting your Product?

    Each year, the CPG industry spends $300B a year on trade promotions.

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    Mobile Stats | Mobile wallets

    Top 10 Mobile Marketing Trends for 2016

    The tricky part with most predictions is not so much in the “what,” which you can usually get a good sense of well before it actually arrives, but in ...

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