Shopper Marketing (3)

Design | Sweepstakes

The Ultimate Snapshot Of Sweepstakes & Contests

Who Participates in Sweeps and Contests? An estimated 55 million Americans enter sweepstakes and contests each year 23% of people who visit brand soci...

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SnippLoyalty | Loyalty

The 3 sectors that struck gold in Loyalty Programs!

Customer loyalty programs today are transforming, offering an unmatchable experience for consumers across the point of sale with the use of smartphone...

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SnippLoyalty | Loyalty

DILEMMA FOR BRANDS: Is a Loyalty Program Essential or Not?

Brands and retailers are continually wary about their spending, especially when it comes to marketing. With the advent of new trends in technologies a...

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Loyalty | SnippRewards

How Digital Rewards Can Incentivize Customer Loyalty

This article first appeared in Loyalty360. July 04, 2016. John Fauller, EVP, Product and Innovation at Snipp, participated in a compelling and compreh...

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Mobile Receipt Processing | snipp news

Our Work Featured in Shopper Marketing Magazine!

Hello, March! With a new month comes a new issue of Shopper Marketing Magazine. In this one, we are featured for our work with the Heineken Holiday Gi...

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Drive sales | Contests

Part 2: How Effective is Discounting your Product?

Many people in the CPG industry are coming to the realization that the consumer product landscape is increasingly disjointed. Due to the competitive l...

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Drive sales | Contests

We’re speaking at the Shopper Marketing Summit!

We are excited to invite you to our session at the Path to Purchase Institute’s Shopper Marketing Summit on Wednesday, March 16, 2016at 3:15 pm. We wi...

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CustomerExperience | Drive sales

Snipp Chosen as a Top 10 Retail Merchandising Solution Provider for 2016!

We are excited that we have been chosen by Retail CIO Outlook magazine as a Top 10 Merchandising Solution Provider for 2016! Success for us is success...

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Drive sales | Contests

How Effective is Discounting your Product?

Each year, the CPG industry spends $300B a year on trade promotions.

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Mobile Stats | Mobile wallets

Top 10 Mobile Marketing Trends for 2016

The tricky part with most predictions is not so much in the “what,” which you can usually get a good sense of well before it actually arrives, but in ...

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White Paper | Receipt Processing

Whitepaper: A New Era for Consumer Rebates

Our recent whitepaper on Digital Rebates examines the ways in which the traditional rebate process has become an antiquated, ineffective way to create...

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Drive sales | Mobile Marketing

Webinar! Shopper Marketing in 2016 – Trends that Drive Sales & ROI at Retail

2015 is drawing to a close, and the promise of 2016 looms nearer and nearer. As marketers, we all want to tackle this new year with ambition and succe...

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Sweepstakes | Contests

Snipp’s Guide to an Effective and Engaging Digital Sweepstakes Campaign

An estimated 55 million[1] Americans enter sweepstakes and contests each year, making them an essential element of a marketer’s toolbox. And as brands...

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CustomerExperience | Mobile

Text-to-win for a great CPG campaign!

The fact is simple: consumers want to be engaged by all brands on their mobile devices. Mobile users are constantly engaging with a range of content a...

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Mobile Marketing 101 | Rebates

5 reasons why traditional mail-in rebates are broken

Thisarticlefirst appeared in Mobile Marketer,May 8, 2015.

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Mobile Receipt Processing | Shopper Marketing

Long Live Rebates (with SnippCheck!)

It’s no secret that rebates have long been one of those promotion marketing tools that skirts a fine line between effective and downright sleazy.

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Mobile | Uncategorized

Future of Shopper Marketing Firms (Part 1)

Future success in this industry will be won by firms that help brands to create a complete view of a customer’s behavior.

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