digital engagement

digital engagement | Shopper Marketing

A Halloween Marketing Bag of Tricks!

Halloween continues to remain a vital promotion period for many brands. It marks the beginning of the holiday spending season and many consider it a g...

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digital engagement | brand engagement

Trending Digital Marketing Solutions for the Apparel Industry

THE APPAREL INDUSTRY has been facing some seismic shifts. For one, Americans are spending less and less on clothing. In1977, clothing accounted for 6....

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Brand Loyalty | Back to school

Two Steps to See Real Back-To-School Loyalty Results

The back-to-school shopping season has been an extremely important business period for decades in the US. Can you even remember a time when the antici...

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Brand promotion | digital engagement

Industry Trends 2017 – CPG Alcohol

General Landscape The alcohol industry has experienced a bumpy ride over the years. Regulatory barriers, demographic shifts, changing consumer prefere...

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Receipt Processing | digital engagement

Part 2: How Effective is Discounting your Product?

Many people in the CPG industry are coming to the realization that the consumer product landscape is increasingly disjointed. Due to the competitive l...

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Receipt Processing | Consumer engagement

How Effective is Discounting your Product?

Each year, the CPG industry spends $300B a year on trade promotions.

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Receipt Processing | Consumer engagement

Whitepaper: A New Era for Consumer Rebates

Our recent whitepaper on Digital Rebates examines the ways in which the traditional rebate process has become an antiquated, ineffective way to create...

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Mobile Marketing | digital engagement

Snipp’s Guide to an Effective and Engaging Digital Sweepstakes Campaign

An estimated 55 million[1] Americans enter sweepstakes and contests each year, making them an essential element of a marketer’s toolbox. And as brands...

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