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    demographic profile | GenZ

    Building a Better OTC Seasonal Allergy Promotional Strategy

    Allergic rhinitis, otherwise known as hay fever or seasonal allergies, is a condition that impacts between 10% - 30% Americans and 40% of Europeans e...

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    demographic profile | GenZ

    [Infographic] 5 Ways to Acquire Gen Z Customers -without getting boring!

    Gen Z represents over 30% of the global population - It’s time to put a fresh spin on your old Customer Acquisition Strategies for this cohort!

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    demographic profile | GenZ

    Marketing to the Next Generation – Gen Z

    Well, it’s officially happened; the generation of youth glued to their smartphones are becoming adults. Projected to make up roughly 32% of the Americ...

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