Customer Promotions

CPG promotion | Customer Promotions

CPG Consumer Sales Promotion: The 6 Steps of a Successful Launch

Sales promotions are one of your most reliable customer acquisition and loyalty tactics. A well-timed promotion incentivizes people to buy your produc...

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CPG marketing | Customer Promotions

Why CPG Promotions and Contests are Key for your CPG Marketing Strategy

You know how competitive the CPG market is. 30,000 new products hit the shelves every year, adding to the already bewildering array of options custome...

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Retail marketing | Customer Promotions

Increase Retail Sales with These 7 In-Store Promotions

Every retailer in every industry knows the value of a good in-store promotion. Over the years, enterprising brands and retailers have devised innovati...

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Loyalty Rewards | Customer Loyalty Programs

Crucial and Effective Ways to Promote Your Sales Promotions & Loyalty Programs

By now, you're no doubt well aware of the wide array of benefits that sales promotions and loyalty programs bring with them to businesses of all shape...

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Brand Loyalty | Shopper Marketing

3 Data Promo Tips You Can Count On

It almost seems cliché to say that data and insights are the lifeblood that fuels promotions success. This philosophy has been driven into the minds o...

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customer engagement | Personal Care Industry

Industry Trends 2017 – CPG Personal Care

The CPG personal care industry saw a dramatic year in 2016, with more disruption on the horizon. Fueling this movement is the increasing influence of ...

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Loyalty Rewards | Customer Promotions

4 Rewards Trends that will Transform your Promotions in 2017

Technologies, behaviors, and demographics are changing rapidly, and brands can have a tough time keeping up with the evolution of the rewards landscap...

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Brand Loyalty | Shopper Marketing

Three Marketing Tactics That Will Strike a Chord With Consumers

In today’s retail world, customer retention programs can really strike a chord and make a huge positive difference in a company’s overall annual sales...

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CPG marketing | Shopper Marketing

Snipp Webinar! Solving The Puzzle – Securing Buy-In From Retailers for Brand Programs

For many brands, the success of a program depends on being able to get retailer buy-in. However, this competitiveness for retailer mindshare poses a r...

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CPG marketing | Shopper Marketing

The Ultimate Snapshot Of Sweepstakes & Contests

Who Participates in Sweeps and Contests? An estimated 55 million Americans enter sweepstakes and contests each year 23% of people who visit brand soci...

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Receipt Processing | digital engagement

Part 2: How Effective is Discounting your Product?

Many people in the CPG industry are coming to the realization that the consumer product landscape is increasingly disjointed. Due to the competitive l...

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Mobile Marketing | digital engagement

Snipp’s Guide to an Effective and Engaging Digital Sweepstakes Campaign

An estimated 55 million[1] Americans enter sweepstakes and contests each year, making them an essential element of a marketer’s toolbox. And as brands...

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