Consumer Promotions

Experts tell us we live in the age of authenticity. With sustainability and social responsibility taking center stage, consumers favor brands that are...

Few annual sporting events create as much buzz as March Madness. For two weeks every year, college basketball fans and non-fans alike tune in to watch...

Learn the basics of a Payments Media Network and how it operates like a Retail Media Network, leveraging the digital media assets and audiences of ban...

Consumer promotions are the backbone of CPG marketing. From brand awareness to product launches and seasonal sprees, a great promotion is what turns “...