At the recent Shopper Marketing Expo in Minneapolis, Snipp COO John Fauller talked about how to integrate mobile tools and technologies into the path-to-purchase to reach the “Digital Divas”. Snipp’s receipt processing solution allows brands to create unique purchase-based promotions targeted at women.
This slideshow includes data, statistics, examples of campaigns and how to leverage new ways of increasing social activation and drive purchase with receipt validation for rewards.
Using-receipt-processing-in-shopper-marketing-campaigns-to-women
