Influencing Product Usage Situations with a Simplified Rebate Experience for Pernod Ricard – Jameson
Pernod Ricard wanted to capitalize on consumers who prefer to use their Jameson product in mixed drinks, while at the same time avoiding the challenges of a traditional rebate program.
Snipp created a simplified, digital rebate experience. Consumers who simply purchased a qualifying Jameson product plus one non-alcoholic beverage become eligible for a rebate, and can send in their receipt via web upload at rebates.jamesonwhiskey.com, email at JamesonBeerRedeem@rebates.jamesonwhiskey.com, or through SMS by texting JAMESONREBATE to 811-811, to redeem through the instantaneous digital rebate platform.
The program will run from October 6, 2016 through November 15, 2016.