EJ Gallo has launched ‘Every Cork Counts’ Program in support of the Meals on Wheels Association of America’s (MOWAA) senior relief efforts, on the SnippCheck platform.
Consumers can collect and submit images of Gallo Wine corks and caps with the logo clearly displayed and send it in by texting Gallo to 811811, emailing the pictures in to Gallo@everycorkcounts.com or by web upload at http://everycorkcounts.gallofamily.com/UploadCorkPhoto.aspx. SnippCheck will age gate the submissions, validate the cork and cap images and post validation send the information to EJ Gallo. For each cork or cap collected, the Gallo Family Vineyards will donate $1 to Meals on Wheels Association of America’s (MOWAA) senior relief efforts.
The program is running from April 8, 2015 through December 31, 2015.