Driving Trial for Nioxin at Strategic Retail Partners
NIOXIN wanted to drive product trial at strategic retail partners, online and offline and incent larger basket size within a single transaction with escalating rewards
Snipp set up a program on the SnippCheck platform where consumers who make qualifying purchases at participating retailers can submit their receipt by texting in the keyword NIOXIN to 811811, via email to firstname.lastname@example.org or web upload at http://NioxinRewards.com.
Consumers who spend $50, get a $5 Digital Visa reward
Consumers who spend $100, get a $15 Digital Visa reward
The program will run from April 15, 2017 through July 17, 2017.