Driving sales for Lance Snacks with Little League brand tie-in
Lance wants to drive sales of their snack products while linking the brand to Little League in order to capitalize on the excitement surrounding the sport franchise.
Leveraging our SnippCheck solution, consumers simply purchase qualifying products to enter a sweepstakes. Once a purchase is made, they can upload their receipt through text, email, or web to be eligible for a $10,000 dollar cash reward.
The program will run from May 1, 2016 through June 25, 2016.