To incentivize purchases of Newell Rubbermaid writing implements, Integrated Marketing has created a Back to School Sweepstakes on the SnippCheck platform.
Consumers who purchase 2 or more two packs or larger of Rubbermaid writing products (Sharpie, Prismacolor, Papermate, Laurentian, Mirado, Paper Mate Erasers) can submit a picture of their purchase receipt by texting in the keyword WRITE to 811-811, by email to firstname.lastname@example.org or via web upload at www.writecollege.com . SnippCheck will validate the receipts for the promotion and post validation the consumer receives and entry into a sweepstakes to win a college scholarship. For each receipt submitted with qualifying products, consumers can get one entry.
The program is running from July 24, 2015 till September 30, 2015.