Driving QSR Specific Sales for PepsiCo

PepsiCo was challenged with driving beverage sales at Garden Fresh. Consumers who purchase qualifying PepsiCo product are rewarded with physical scratch cards, revealing a unique code. This code can then be entered on a custom branded registration site (https://www.refresh2reward.com/) where consumers can enter a sweepstakes to win a Hawaiian cruise for four.

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Driving QSR Specific Sales for PepsiCo

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